Your branding can add or subtract from your profit there’s no two ways about it. In this post I am going to share with you 10 Instagram accounts that could teach you a thing or two about branding.
Instagram is now out-performing Facebook as a sales tool for new generation businesses, so it’s important you understand what to aim for brand-wise if you want to leverage your Instagram account to make a profit for your online business.
We are now a visual generation. We form an instant opinion on a brand by what we see the moment we open their Instagram accounts.
We all love beauty and regardless of whether you have a food, sunglasses, fashion, homewares, health, or PR Instagram account, you will have people who click ‘follow’ simply to engage with your imagery before they even know what you stand for… if you brand well.
If you have a brand story that ticks the key box on Instagram, not only will you be able to engage your target audience much more quickly with what your message is, you will also be able to engage with people who are currently not in your target audience, but who may be in the future once they get to know you.
So, what is the key box to tick?
Tell a cohesive story visually. Including colours, palette, tone, size and shape of images.
Here’s 12 Instagram accounts that could teach you a thing or two about branding
Get connected for inspiration!
(because I have to right?)